At D&R Holdings (Pty) Ltd, trading as Liquid Armour (“we,” “us,” or “our”), we value your trust and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you visit our website (www.liquidarmour.co.za), make purchases, or interact with us. By using our website, you agree to the practices described below.

1. Information We Collect
We collect information to provide you with a smooth shopping experience and improve our services. This includes:

• Personal Information: Name, email address, phone number, and shipping address provided when you place an order, create an account, or contact us.
• Payment Information: Card details or other payment data processed securely through our payment provider, Payfast. We do not store your payment details.
• Website Usage Data: Information about your visit, such as pages viewed, time spent, and device information (e.g., IP address, browser type), collected via cookies and analytics tools.
• Communication Data: Details from emails, forms, or phone calls when you reach out to us at info@liquidarmour.co.za or 0696800027.

2. How We Use Your Information
We use your information to:

• Process and fulfill your orders, including shipping via The Courier Guy.
• Communicate with you about your purchases, account, or inquiries.
• Improve our website and services by analyzing usage trends.
• Send you updates about new products or promotions (only if you opt in).
• Comply with legal requirements under South African law, including the Protection of Personal Information Act (POPIA).

3. How We Share Your Information
We share your information only when necessary:

• Service Providers: With trusted partners like Payfast for payments and The Courier Guy for shipping, who follow strict privacy standards.
• Legal Compliance: If required by law or to protect our rights, we may share data with authorities.
• No Third-Party Marketing: We do not sell or share your information with third parties for their marketing purposes.

4. Cookies and Tracking
Our website uses cookies to improve your experience, such as remembering your cart or analyzing site performance. You can manage cookie preferences through your browser settings. Disabling cookies may limit some website features.

5. Data Security
We protect your information with industry-standard measures, including secure encryption for payment processing via Payfast. While we strive to keep your data safe, no online system is 100% secure, and we encourage you to use strong passwords and secure networks.

6. Your Rights
Under POPIA, you have the right to:

• Access the personal information we hold about you.
• Request corrections to inaccurate data.
• Object to or restrict the processing of your data.
• Request deletion of your data, subject to legal requirements.
  To exercise these rights, contact us at info@liquidarmour.co.za or 0696800027.

7. Data Retention
We keep your information only as long as needed to fulfill your orders, provide services, or meet legal obligations. For example, we retain order details for accounting purposes as required by South African law.

8. Third-Party Links
Our website may link to external sites (e.g., Payfast, Instagram, TikTok). We are not responsible for their privacy practices, so please review their policies before sharing information.

9. International Data Transfers
As a South African business, we primarily process data locally. If data is transferred internationally (e.g., via global analytics tools), we ensure compliance with POPIA and other relevant laws.

10. Updates to This Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. The latest version will always be available on our website, with the “Last Updated” date at the top.

11. Contact Us
If you have questions about this Privacy Policy or how we handle your data, please reach out:
Email: info@liquidarmour.co.za
Phone: 0696800027
Address: 45 Andries Bruyn Street, Horison, Roodepoort, 1724, South Africa

We’re here to help you shop with confidence.